2 women from Paris, 2 friends who dreamed of the ideal wardrobe. Something new: a brand which would offer all women the freedom to enjoy a beautifully feminine, French look with different and complementary styles. Fundamental.
They became entrepreneurs and threw themselves into the challenge with strength, spontaneity, sincerity and courage. They began working with talented teams and people, without whom nothing would have been possible. The “&” in the ba&sh logo illustrates this link perfectly. Between Barbara and Sharon and with Barbara and Sharon, there’s a real family feel; people are more than just colleagues. A lot more.